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About

The VISITA Project

The Visita Project consists of two components. One is the Visita App and Web Platform, which is a tool that empowers destination managers to shape the future of their destinations. It aims to professionalize the registration process in nature-based destinations to enable better visitor education, policy reinforcement and data collection and management. Another component is the awareness campaign which promotes responsible travelling to travelers and tourism enterprises called ‘Leave it Better.’

About

The VISITA Project

The Visita Project consists of two components. One is the Visita App and Web Platform, which is a tool that empowers destination managers to shape the future of their destinations. It aims to professionalize the registration process in nature-based destinations to enable better visitor education, policy reinforcement and data collection and management. Another component is the awareness campaign which promotes responsible travelling to travelers and tourism enterprises called ‘Leave it Better.’

Team

Collaborators

Advisors

Billie Dumaliang

Team

Billie Dumaliang is a Trustee and the Advocacy Officer of Masungi Georeserve Foundation Inc.

Ann Dumaliang

Team

Ann Dumaliang is a Nat Geo Explorer and the Managing Trustee of Masungi Georeserve Foundation Inc.

Pamela Valle

Team

Pamela Valle is the project manager of VISITA

John Paulo Rivera, PhD

Advisor

Associate Director

AIM Center for Tourism

Atty. Katrina Gaw

Advisor

Legal Counsel

VISITA

Fernando Martin Roxas, DBA

Advisor

Executive Director

AIM Center for Tourism

Eylla Gutierrez

Advisor

Research Manager

AIM Center for Tourism

Robby Cereno

Advisor

Vice Chancellor for Community Affairs, UPLB

Director, UPLB TREES

Vision
Vision

A world where nature and tourism thrive together.

Mission
Mission

Our mission is to use technology to empower destination managers to shape the future of their destinations. Visita will help destination managers professionalize and digitize their in-destination registration process to enable visitor education, policy reinforcement and data collection and management.

Theory of change
Theory of change

By providing tech-based tools, we can help destination managers implement sustainable tourism practices and increase the value that tourism brings towards environmental conservation. This fills the large gap in funding and management for nature found globally and especially in emerging markets.